What will you learn

Skills and knowledge you will gain after completing this course:

  • How to create an unforgettable brand that clearly conveys who you are and what you offer.

  • How to attract your target market by 'tuning in' to their specific pain points and communicating a clear marketing message.

  • The three things your brand must have to be successful.

  • How to price your services to achieve your financial goals and charge high prices with confidence.

  • The seven steps to closing a sale with integrity and authenticity.

  • How to get great testimonials from clients and use them effectively to grow your business.

Course curriculum

    1. This Is What You’ll Get From This Course

    1. 3 Elements Your Brand Must Have

    2. Your Personal Brand

    3. Branding Errors

    4. Your Branding Aim

    5. Creating An Unforgettable Brand - Handout

    6. Creating An Unforgettable Brand - PowerPoint

    1. Finding The Right Niche Or Target Market For You

    2. Why People Don’t Niche And What They Miss Out On

    3. How To Identify Your Niche Or Target Market

    4. How To Choose A Niche - Handout & Workbook

    5. How To Choose A Niche - PowerPoint

    1. How To Avoid The Common Mistakes Often Made When Attracting Your Target Market

    2. 7 Ways To Find Out Your Potential Client’s Pain Points

    3. How To Create ‘Benefit Statements’ That Will Get People Wanting To Work With You

    4. How To Find Your USP (Unique Selling Point)

    5. How To Attract Your Target Market - Handout

    6. How To Attract Your Target Market - PowerPoint

    1. 3 Things To Do In Order To Get Paid Well And Stop Trading Time For Money

    2. The Best Ways To Deliver Your Transformational Packages

    3. How Much To Charge And Suggested Packages

    4. Student Question Answered On Creating Transformational Packages

    5. How To Create Transformational Packages - Handout & Workbook

    6. How To Create Transformational Packages - PowerPoint

    1. How To Select The Right Price

    2. How To Plan Your Financial Goals

    3. Payment Plans – Should You Use Them And If So What’s The Best Way To Do So

    4. The Magic Of Money Back Guarantees – What Most People Don’t Realize…

    5. Pricing, Payment Plans And Money Back Guarantees - Handout

    6. Pricing, Payment Plans And Money Back Guarantees - PowerPoint

About this course

  • £15.99
  • 38 lessons
  • 2.5 hours of video content

Did you know?

By charging premium rates, you automatically signal to prospective clients that you are an expert who offers an excellent service?

Enrol now

You'll learn from

Dog and Puppy Expert, Specialist in NLP & Law of Attraction Sharon Bolt

Sharon Bolt is a top dog behaviour expert and counts a number of celebrities among her clients. Sharon has been featured on BBC, ITV, and Channel 5 TV Shows and has had a regular slot on BBC Radio since 2008, where she answers listeners' dog-related dilemmas. She's written three books, recorded three CDs and produced four DVDs that include Dog Training Secrets for Amazing Results, Rescue Dog Training Made Easy, Puppy Training Made Easy, and How to Be a Dog Trainer. Sharon has contributed to more than 50 local and national newspapers, magazines, TV and radio stations that regularly call upon her expertise. She is also the co-author of 2 highly acclaimed books: 'Successful Women in Business' and 'Every Entrepreneur's Guide: Running Your Own Business.'

Course FAQ

Your Dog Training Business Mastery course-related questions answered.

  • I'm just starting out. Won't charging high prices scare potential clients away?

    This course teaches that charging low prices is a common mistake and not the way to go. High prices can actually signal quality and attract a different type of client—one who values an excellent service and is willing to pay for it.

  • I love dogs, but I'm not comfortable with the idea of "selling". How can I build a business if I don't like sales?

    The course teaches you to sell with integrity and authenticity. When you are passionate about the difference you can make in a dog owner's life, you naturally share your knowledge and experience, which doesn't feel like selling at all.

  • How do I know if this course is right for my dog training business?

    This course is for dog trainers who want to stop trading hours for money. It's for those who want to attract their ideal clients, create valuable, results-based packages, and build a brand that stands out. The content is designed to help you create a business that gives you the lifestyle you deserve.

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